For the love of learning
Lively is a small team with a global ecosystem. We turn behavioural science into products people actually use, then measure the changes.
Learning people love, by design
Lively exists for the love of learning. The real thing. The rush of figuring something out. The hook of a story you cannot put down. The satisfaction of getting better at something you care about.
Scams are not an IT problem. They are a human one. People are losing their savings, their independence, and in the worst cases, their lives. After six years watching existing training fail to change behaviour, our co-founder Stacey set out to build something different. She applied her learning design to the threat. Tested it. Proved it worked and then took the risk to bring it to the world.
The Cyber Safety Game. Built for businesses, schools, and communities. Our mission – To build cyber safety instinct in everyone, everywhere.
Applying gameplay, and behavioural science to a growing professional and personal threat was the leap. The game trains on live scam material — current attacks, updated in real time — so players build instinct against what is actually circulating, not last year's threats.
Until now, Lively built custom learning solutions for other organisations. The Cyber Safety Game is the first they own.
Every Phishy enterprise subscription funds subsidised access to Dodgy for schools. That is not a pledge. It is how the pricing works.
Our Products
Operators and makers
Stacey blends applied social science, filmmaking and learning design into one discipline: shifting behaviour at scale. She leads product, content, and partnerships, and is a recognised voice on deepfakes and generative AI safety.
He has led architecture across cloud, data and identity for high-stakes environments — and keeps the product fast, private and easy to run.
We build with people we learn from
Our ecosystem pairs academic rigour with operational security practice. Academic partners keep the research current. Industry partners keep the threat picture honest. Together they make sure the product is tested against what attackers are actually doing now, not what they were doing five years ago.
Australian-owned and operated, SRA was founded over thirty years ago and brings deep experience in secure technology delivery for regulated environments.
An Australian-founded and privately owned cyber security company headquartered in Sydney, with frontline incident response, offensive security and threat-intelligence capability.
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Crystal Intelligence is a blockchain analytics company headquartered in Amsterdam and London. Its public platform, Scam Alert, turns victim-reported scams into actionable intelligence for investigators, exchanges, and regulators.
A cross-institutional research hub focused on trust, safety, and responsible technology in public life, bringing together UNSW Sydney and the University of Technology Sydney as its institutional partners.
The people who keep us honest
Building instinct against social engineering takes more than cybersecurity expertise. It takes behavioural science, forensic investigation, experience design, financial crime intelligence and the governance to run a responsible technology business. That is what this team brings.
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We build with research collaborators, enterprise partners, and schools — and we take on a small number of bespoke learning commissions each year. If any of that is you, let's talk.